How to keep your brand cool: top custom products for UAE’s hot weather

The endless sunshine may brighten your mood and the azure blue skies offer a scenic backdrop to soaring skyscrapers, but when it comes to keeping cool in the UAE, it’s a vital part of daily life for you – and your customers. Whether they are out on the road, attending outdoor events, or heading between meetings, the right promotional items can offer genuine value while keeping your brand in full view.

Custom products that help people beat the heat are not only practical, but also highly appreciated, which means they get used again and again, putting your logo where it matters most.

Here’s how to keep your brand cool and relevant all summer long, with promotional items that are perfectly suited to the UAE’s warm climate.

Branded water bottles: hydration that travels with you

Reusable water bottles are no longer a nice-to-have; they’re essential. In the heat of a Dubai afternoon or during a long working day in Sharjah, staying hydrated is critical. Branded bottles make it easy for your customers, team or event attendees to carry water with them at all times as well as keeping your branding in constant circulation.
At EverythingBranded UAE, we offer a wide range of water bottles, from lightweight plastic and aluminium designs to insulated stainless steel bottles that keep drinks cooler for longer. They’re ideal for office use, outdoor events, fitness centres and corporate gifting. Choose from sleek minimalist styles or bold, high-colour designs that really pop.

Caps and hats: visibility with shade

When the sun is blazing, a hat is a necessity. Branded caps are a practical giveaway that suits almost any setting, from trade shows and site visits to team days out and sports events. They’re one of our most popular promotional products in the UAE for a reason: they’re eminently practical and hugely appreciated by clients eager to avoid the full glare of the sun.

Baseball caps, bucket hats and visors all provide welcome protection from the sun and give your brand prime positioning, literally front and centre. With options for embroidery or print, and a wide range of colours and materials, custom headwear can reflect your business style while keeping your audience comfortable.

Cooling towels and fans: small details, big impact

Sometimes, the best promotional items are the ones people didn’t realise they needed until they have them. Cooling towels and handheld fans fall into that category. Compact, affordable and refreshingly effective, they’re great additions to summer campaigns, wellness packs or outdoor events.

Our cooling towels are made from soft, quick-drying fabric that activates with water, perfect for fitness brands, corporate wellbeing programmes or hospitality businesses. Meanwhile, our branded handheld fans (manual or battery-operated) are fun, functional and offer instant relief in the heat, especially during exhibitions and festivals.

Sunglasses: stylish shade with your logo

Sunglasses offer essential protection in the UAE’s bright conditions. Branded sunglasses are a playful but practical addition to your promotional line-up, ideal for outdoor campaigns, tourism events or giveaways at beachside or resort locations.
Our collection includes budget-friendly plastic styles and more premium finishes, with ample space on the arms for subtle logo placement. They're light, easy to distribute and often kept for future use, meaning your brand gets extended visibility every time they’re worn.

Tote bags and coolers: smart storage for summer

When people are on the move, carrying the right gear matters. Branded cotton totes are popular year-round, but in the hotter months, cool bags and insulated lunch totes add an extra layer of usefulness.

These are ideal for staff packs, family-focused events or outdoor corporate functions. Whether someone’s carrying snacks, sun cream or chilled drinks, a well-branded bag makes your business part of their practical routine, which is great news for brand recall.

Why it works

The best promotional items serve a purpose. When you offer people something that helps them navigate their day, especially in challenging weather, your brand isn’t just noticed, it’s appreciated. That positive association stays long after the product has been used.

Aligning your merchandise with the realities of daily life in the UAE shows thoughtfulness and relevance. It’s a quiet but powerful way to connect with your audience, whether you’re speaking to customers, staff, guests or partners.

Keep your brand cool with EverythingBranded UAE

At EverythingBranded UAE, we specialise in practical, high-impact merchandise that reflects the unique needs of your business and location. From insulated bottles and sun hats to lightweight totes and cooling accessories, we help you create promotional packs that make sense in the climate and make a lasting impression.

Let’s put your brand in the hands of people who’ll thank you for it.

Explore our full summer-ready range online or contact our team for expert advice on products that beat the heat while building brand loyalty.